BIOLOGY · DESIGN REVIEW
← Open the Live the Truth 2.0 copy concept

ENROLLMENT SERVICES · BIOLOGY · NOVEMBER 5, 2026

The same layout, with Live the Truth 2.0 messaging

This is a separate editorial concept requested for comparison. It uses the layout, photography, three proof cards, Faith & Reason callout, faculty/staff grid and Slate integration from the existing-copy version. The production plan to reuse existing undergraduate copy until in-house rewriting is ready remains available as its own preserved version.

Proposed copy, not an approved in-house rewrite. Supplied admissions soundbites are combined with new Biology-specific supporting paragraphs. Program facts and proof need academic and editorial review. No enrollment or conversion benefit has been established. The earlier versions remain selectable from every prototype and notes page.

How the supplied messaging is applied

Source: FUS — Live the Truth 2.0 Messaging for Admissions / 2026, supplied in project sources. The document uses soundbites, supporting messages and proof, with audience translation for students and parents. This concept leads with the student’s ambitions, uses selected parent/value language in relevant sections, and retains the Live the Truth tagline.

PlacementSoundbite or themeApplication and evidence
Hero“Serious about your future. Serious about your faith.” — direct soundbite.The Biology Program H1 stays clear. The subtitle sets the academic and Catholic promise; the inquiry CTA remains the next step.
Overview“Career-ready without compromise.” — direct soundbite.Proposed supporting paragraphs connect the BA/BS, scientific inquiry, human dignity and service. The heading is aspirational brand language; it is not an employment or licensure guarantee.
Experiences“Be ready for the work you’re called to do.” — first sentence of a supplied two-sentence soundbite.Supporting copy connects practical learning and discernment. Existing course/travel references are contextualized with availability and selection questions.
Faith & Reason callout“Faith can shape more than what you believe.” — direct soundbite.Purposeful Lab and ethical cell-line research make the intellectual connection concrete. Faculty media is evidence of expertise and engagement, not a student placement.
Financial aid“An academic investment with an eternal return” — direct soundbite.Parent/value language introduces practical aid and cost routes. The proposed paragraph makes no financial return, universal affordability or scholarship-eligibility claim.
Career directions“Four years should prepare you for more than your first job.” — direct soundbite.Supporting copy broadens preparation to judgment, character and purpose while retaining the original six study subjects and five job titles. Further credentials may be required.
Career-support panel“Become as capable as you are convicted.” — direct soundbite.Links to Career Services, alumni and personal-vocation resources make a practical next step available.
Faculty“Professors who expect more—and invest more.” — direct soundbite.The existing eight-person roster stays intact. Proposed copy directs visitors to faculty expertise and Curt McGovern’s named research experience with Dr. Kyle McKenna.
Closing CTA“Find it at Franciscan.” — direct soundbite.Visit and inquiry actions close the journey. No quote is attributed to a student without a published source.

“Learn with purpose. Prepare to serve.” and “Build a foundation for your calling.” are newly proposed headings, not quotations from the messaging document. The supporting body copy is also proposed. Gate 1’s community/joy and sacramental-life themes are expressed less fully here than the academic, mentoring and vocation themes; those need specific student-life evidence before further expansion.

What changed from the existing-copy version

Institutional directive alignment

Source: Web Operations Priorities for Enrollment, September 2026. The template still answers what students do, who invests in them, where it may lead, how faith informs the discipline, and how to take the next step.

RequirementImplementedRemaining before production
Field and distinct opportunityBiology H1, lab imagery, paired academic/faith soundbite, inquiry CTA and degree options near the top.Approve the headline, crop and primary conversion; user-test clarity.
Applied learningCurt’s named project role, a wider research feature and contextualized course/fieldwork references.Verify active opportunities, prerequisites, selection, timing and costs.
Faculty investmentDr. McKenna/Curt connection, Purposeful Lab with Dr. Kuebler and the live department’s faculty/staff roster.Add an approved first-person account of faculty guidance and what changed for a student. Review current titles.
Credible futureSpecific possible study/career directions and practical career-support routes.Add a verified dated graduate destination or supported aggregate measure; the current three cards do not establish placement rates.
Faith in the fieldEthical cell-line research and faculty conversations about science and Catholic thought.Approve the summaries and, when possible, include an approved person’s explanation of a concrete disciplinary decision.
Practical next stepsAdmissions, catalog, aid, support, visit and live Slate inquiry.Controlled Slate submission, matching, major capture, routing, consent, confirmation and attribution remain untested.

This is one design/editorial pilot. It does not complete the broader pilot-program selection, homepage/parent journey, campaign variants, proof publishing process or 90-day rollout. A proposed copy concept does not change the institution’s approval responsibilities.

Selectable version archive

Use Version to select a concept and View to switch between its prototype and its own design/directive notes. Historical content is preserved; the common topbar and links to the archived V6 comparison were added for navigation. There is no saved V4 source snapshot, so none is fabricated.

Preserved versionOpen
Existing copy · stories & visual sectionsPrototype · Notes
Existing copy · first migrationPrototype · Notes
Software Engineering · fresh directionPrototype · Notes
V6 · Figma library refinementPrototype · Notes
V5 · live Slate inquiryPrototype · Notes
V3 · circle & evidence refinementPrototype · Notes
V2 · documentation alignmentPrototype · Notes
V1 · initial prototypePrototype · Notes

Responsive preview

Sources and implementation notes